Compare GroomBoard

Better grooming software for less

Gingr starts at $109/month and charges extra for SMS reminders. GroomBoard includes everything at $19/month — online booking, SMS, client management, and payments.

Simpler software, better price

MoeGo is powerful but complex, with per-van pricing and SMS capped by tier. GroomBoard gives independent groomers everything they need without the enterprise complexity.

Skip the tier-creep, keep the features

DaySmart Pet starts at $29/mo Basic but most groomers end up on Deluxe ($69/mo) or Deluxe Growth ($149/mo) for features GroomBoard includes by default. Same capabilities, $19/mo flat.

Modern, mobile-first alternative

Groomsoft is $29.95/mo for shops and $39.90/mo for mobile groomers — but uses an older interface and charges for SMS packs. GroomBoard delivers a modern, mobile-first dashboard at $19/mo with SMS included.

Modern alternative for pet care businesses

Looking for a modern, actively-developed alternative? GroomBoard offers a mobile-friendly dashboard, online booking, and SMS reminders starting at $9/month.

Same uncapped SMS, one fifth the price

Groomer.io is $99/mo per facility or per van, SMS included. GroomBoard includes uncapped SMS too — at $19/mo flat, with no per-van multiplier as you add vehicles.

Grooming-focused, without the kennel modules

Pawfinity is a full facility platform — grooming, boarding, daycare, POS — at roughly $60–$110/mo with SMS capped at 250 credits on Royal. GroomBoard does grooming only, from $9/mo, SMS uncapped.

Half the price once you need automation

GrooMore is $49/mo (400 SMS) or $79/mo (800 SMS), plus a custom Business Elite tier. GroomBoard Solo does the same core job at $19/mo with uncapped SMS reminders included.

One flat price instead of a pricing grid

PetLinx runs $74/$94/$114 a month by users and modules, with each extra location adding $42-57/mo. GroomBoard is $9–$39/mo flat, month-to-month, locations included.

Cheaper than us — here is when that wins

ShakeYourTail has a free tier, then £15–£45/mo billed in pounds. An honest breakdown of what each price covers, and when a digital appointment book is genuinely all you need.