A modern, more affordable alternative to Groomsoft

Groomsoft vs GroomBoard

A clean, mobile-first dashboard with SMS reminders included — for $19/mo flat instead of $29.95–$39.90/mo plus SMS packs.

Switching from Groomsoft? We'll help you migrate for free →

Lower, Predictable Cost

GroomBoard Solo is $19/mo flat vs Groomsoft $29.95/mo (shops) or $39.90/mo (mobile). No SMS packs to top up.

Modern, Clean UI

Designed in 2026 for the way groomers actually work today — fast on mobile, clear on desktop, no clutter.

Mobile-First by Default

The same dashboard runs in the salon, in the van, or between clients. No separate mobile app to install.

Pricing Comparison

Groomsoft pricing as of April 2026. Source: groomsoft.com/pricing.

Groomsoft

Two plans + paid SMS packs

$29.95 – $39.90/mo

+ SMS packs ($10–$350 depending on volume)

  • Older interface, less mobile-optimized
  • Pay-per-SMS adds up at volume
  • Mobile groomers pay $10/mo more
  • Less frequent product updates
RECOMMENDED

GroomBoard

Built for groomers, by groomers

$19 – $39/mo

Same price for shops or mobile. No SMS packs.

  • Modern, mobile-first design
  • SMS reminders included, no caps
  • Same Solo price for shops + mobile
  • Active development, frequent updates

Feature-by-Feature

FeatureGroomBoardGroomsoft
Online Booking Page
SMS Appointment RemindersUnlimited includedFree tier + paid SMS packs ($10–$350)
Two-Way TextingIncludedLimited
Online Payments (Stripe)
Modern, Mobile-First Dashboard
Multi-Pet Booking (3 dogs, 1 owner)Limited
Free 14-Day Trial30-day demo
No Long-Term Contract
CSV Data Export Anytime
Free Migration SupportN/A
Active Product DevelopmentUpdates infrequent

Frequently Asked Questions

How does Groomsoft pricing actually work?
Groomsoft has two plans: Grooming Shops at $29.95/month and Mobile Groomers at $39.90/month, both with no contract. Text reminders are free up to a small monthly allowance, but heavy SMS users buy SMS packs ranging from $10 to $350 (3.5¢ to 10¢ per message). A 30-day free demo is available. Pricing as of April 2026, source: groomsoft.com/pricing.
Why are groomers switching from Groomsoft to GroomBoard?
Three main reasons. First, modern UI: Groomsoft's interface feels dated to many groomers; GroomBoard ships a clean, mobile-first dashboard. Second, SMS pricing: Groomsoft's pay-per-message SMS packs add up; GroomBoard bundles SMS into the base subscription with no per-message cost. Third, multi-pet booking: GroomBoard handles multi-pet bookings (e.g., three dogs from one household in a single booking) cleanly.
Is GroomBoard cheaper than Groomsoft?
Yes. GroomBoard Solo is $19/month flat versus Groomsoft's $29.95/month for shops or $39.90/month for mobile groomers. For mobile groomers specifically, you save about $250 per year — and that is before factoring in SMS pack costs that Groomsoft charges separately.
Can I migrate my data from Groomsoft to GroomBoard?
Yes. Export your client and pet list from Groomsoft as CSV, and we will help you import everything into GroomBoard during your free trial. Most groomers complete the switch in under 30 minutes. Your existing clients will not notice any disruption — just share your new booking link.
Does GroomBoard support mobile groomers as well as Groomsoft?
Yes. GroomBoard is mobile-first by design — the same dashboard runs on your phone in the van. Address capture is built into the booking page, SMS reminders go out automatically (cutting same-day no-shows that hurt mobile routes the most), and the calendar view groups appointments cleanly by day so you can plan your route. The $19/mo Solo plan is designed exactly for solo mobile operators.
Is the $19/mo really all-in?
For software, yes. Stripe charges its standard processing fee on payments (2.9% + 30¢) and Twilio charges pass-through SMS rates (about $0.01 per outbound message). GroomBoard does not add anything on top. There are no setup fees, no SMS packs, and no per-user charges below the 5-groomer Salon cap.

Explore GroomBoard Features

See all features →

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