Pet Grooming Software
Updated
In short
Pet grooming software handles online booking, appointment reminders, client and pet records, and payments for a grooming business. In 2026 it costs between $0 and $350 a month: free tiers cover basic scheduling but exclude SMS reminders, affordable platforms run $19–$39 with SMS included, and premium platforms built for boarding facilities run $105–$350. For a solo groomer or a salon of up to five groomers, the deciding factor is almost always whether SMS reminders are bundled or billed as an add-on.
GroomBoard is grooming software for independent groomers and small salons — online booking, SMS reminders and client management from $9/month, SMS included. Below: what every platform actually costs, and which one fits your setup.
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Grooming Software Compared (2026)
The headline price is rarely the real price. SMS reminders are the line item that most often doubles a bill, so it gets its own column.
| Platform | Monthly cost | SMS reminders | Online booking | Best for |
|---|---|---|---|---|
| GroomBoard | $9–$39/mo | Included | Solo groomers & salons up to 5 | |
| MoeGo | $49–$149/mo | Capped per tier | Larger & multi-location teams | |
| Gingr | $109–$179/mo | Paid add-on | Boarding & daycare facilities | |
| Groomsoft | $29.95–$39.90/mo | SMS packs ($10–$350) | Shops wanting a long-established tool | |
| DaySmart Pet (123Pet) | ~$59–$179/mo | Paid add-on | Multi-service pet businesses | |
| Goldie (free tier) | Free–$25/mo | Paid plans only | Groomers just getting organized |
Pricing as of August 2026 from each vendor’s public pricing page; PetExec does not publish rates. Verify directly before switching. Deeper breakdowns: Groomsoft, MoeGo, Gingr and DaySmart Pet.
What You Get at Each Price Point
Free tools are not free — they move the cost from your bill to your calendar.
| Feature | Paper & Google Cal | Free tier | $19–$39/mo | $105+/mo |
|---|---|---|---|---|
| Online booking page | No | Basic | Yes | Yes |
| SMS reminders | No | No | Included | Add-on ($100+/mo) |
| Client & pet profiles | No | Basic | Full | Full |
| Online payments | No | Limited | Stripe | Yes |
| Double-booking prevention | No | Varies | Yes | Yes |
| Revenue tracking | No | No | Yes | Yes |
| Multi-groomer calendars | No | No | Salon plan | Yes |
| Boarding & daycare | No | No | No | Yes |
The hidden cost of running on paper
For a groomer with 20+ regular clients at a $75 average ticket, going without software costs roughly $200–$500 a month in lost revenue and unpaid admin time:
- No-shows: 10–15% without SMS reminders versus 3–5% with them — $150–$450/month in empty slots.
- Phone tag: 5–15 scheduling calls and DMs a day without online booking — 5–10 unpaid hours a month.
- Payment chasing: 2–4 hours a month sending requests and waiting on transfers.
The break-even on a $19/month plan is preventing one no-show. Run the numbers for your own business.
Which Setup Are You Running?
The most expensive mistake in grooming software is buying kennel-grade capability to run a one-person business.
Solo groomer
GroomBoard Solo — $19/mo
You need a booking page, SMS reminders, pet profiles and payments. Nothing else earns its cost yet. Skip anything charging per user or metering messages.
Software for solo groomersHome-based groomer
GroomBoard Solo — $19/mo
Same feature set as a solo groomer, plus one thing that matters more: your booking page shows services and availability, never your home address. You stay a service-area business and still look like a storefront.
Software for home-based groomersSalon with 2–5 groomers
GroomBoard Salon — $39/mo flat
Per-groomer calendars, a shared client database and staff access — for up to five groomers at one flat rate. Gingr and MoeGo add commission tracking and groomer selection at booking, at roughly three to four times the price.
See Salon planMobile groomer
GroomBoard Solo — $19/mo
Address capture on the booking page, a mobile-first dashboard that runs in the van, and SMS reminders that cut the same-day cancellations that wreck a route. Route optimization is where MoeGo pulls ahead.
Software for mobile groomersHow to Choose Grooming Software
- 1
Price the whole bill, not the plan
Add SMS costs, per-user charges and setup fees to the headline number. A $109/month platform with a $150/month SMS add-on is a $259/month platform.
- 2
Match features to your actual size
Commission tracking, boarding modules and granular permissions are what make premium tools expensive. If you are one or two people, none of them apply.
- 3
Check the exit before the entrance
Confirm you can export clients and pets as CSV whenever you want. A platform you cannot export from is a platform you cannot leave.
- 4
Test with your real book
During the free trial, load a genuine week of appointments — multi-pet households included — and send yourself a reminder. Demos hide the friction that daily use exposes.
Want the long version? Read the full buyer’s guide with a 10-point evaluation scorecard, or see the top 5 platforms reviewed in depth.
Grooming Software FAQ
What is the best pet grooming software?
For independent groomers and salons up to five groomers, GroomBoard is the best value at $19/month (Solo) or $39/month (Salon) with SMS reminders included and no per-message fees. MoeGo suits larger multi-location operations at $49–$149/month. Gingr fits boarding and daycare facilities at $109–$179/month. Groomsoft runs $29.95–$39.90/month but sells SMS in separate packs. The right answer depends on your team size and whether you need boarding features — most solo groomers overpay for capability they never use.
How much does grooming software cost?
Grooming software ranges from free to $350+/month. Free tiers (Goldie, OurPetGroomer) cover basic scheduling but exclude SMS reminders. Affordable platforms run $19–$39/month — GroomBoard is $19 (Solo) and $39 (Salon) with SMS included. Premium platforms cost $105–$350+/month: Gingr $109–$179, MoeGo $49–$149, PetExec around $105. The number that actually matters is the all-in cost: most premium platforms charge $100–$200/month extra for SMS reminders as an add-on.
Is there free grooming software?
Yes. Goldie and OurPetGroomer both offer free tiers with basic scheduling and a simple client list. What they exclude is what costs you money: SMS reminders, online payments, and detailed pet profiles. Without automated reminders, expect a 10–15% no-show rate versus 3–5% with them. For a groomer running 20+ regular clients at a $75 average ticket, that gap is $150–$450 per month in lost revenue — far more than any $19/month subscription.
What software do dog groomers use?
The most common platforms are GroomBoard, MoeGo, Gingr, Groomsoft, PetExec, DaySmart Pet (formerly 123Pet), and Pawfinity. Solo and mobile groomers tend toward GroomBoard and MoeGo for their lower cost and mobile-first design. Boarding and daycare facilities use Gingr or PetExec for kennel management. Many groomers still run on paper or Google Calendar and switch once they pass roughly ten regular clients.
What features does grooming software need to have?
Five features do the real work: an online booking page (clients will not text to book — they will Google someone else), automated SMS appointment reminders (the single biggest lever on no-shows), client and pet profiles with breed, temperament and allergy notes, a visual calendar that prevents double-booking, and integrated payments. Multi-groomer calendars, commission tracking and boarding modules only matter if you actually run a team or a kennel.
What should pet business owners consider when comparing grooming software?
Compare the all-in monthly cost rather than the headline price — SMS add-ons, per-user charges and setup fees are where budgets break. Then check three things: whether SMS reminders are included or metered, whether the platform charges per groomer or a flat team rate, and whether you can export your own client data as CSV at any time. A platform you cannot export from is a platform you cannot leave.
What is the best grooming software for a salon with multiple groomers?
A multi-groomer salon needs a per-groomer calendar, role-based staff permissions, and reporting by groomer. GroomBoard's Salon plan covers up to five groomers for $39/month flat with SMS included. Gingr ($109–$179/month) and MoeGo ($149/month at the Growth tier for 3+ staff) both add built-in commission tracking and groomer selection at online booking, which GroomBoard does not yet offer. For a 2–3 groomer salon watching costs, GroomBoard is roughly a quarter of the price; for 5+ groomers needing payroll integration, Gingr or PetExec are the stronger fit.
Which grooming software is best for a home-based groomer?
Home groomers need the same client-facing polish as a storefront without paying for salon features. That means an online booking page, SMS reminders, pet profiles and payments — and not multi-groomer calendars, commission tracking or boarding management. GroomBoard Solo at $19/month covers exactly that set. Your booking page shows your services and availability, never your home address, so you can stay a service-area business while looking as credible as a commercial salon.
Do I need grooming software if I only groom a few dogs a day?
Once you have more than about ten regular clients, yes. Below that, a calendar works. Past it, the manual overhead compounds: without online booking you field 5–15 scheduling calls and DMs a day, and without SMS reminders your no-show rate roughly triples. Groomers who move off spreadsheets typically report saving 3–5 hours a week on admin. The break-even on a $19/month plan is preventing a single no-show.
Can I switch grooming software without losing my client data?
Yes, if your current platform exports CSV — Groomsoft, MoeGo, Gingr, DaySmart Pet and most others do. GroomBoard imports that CSV during the 7-day free trial, deduplicating clients by phone number and matching pets to owners automatically. Migration help is free and most groomers finish the move in under 30 minutes. Your clients see no disruption; you just share the new booking link.
Grooming Software by City
GroomBoard works for groomers everywhere — these pages just help local groomers find us.
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Try It on Your Own Book
Seven days, your real appointments, no credit card. Import your existing client list as CSV and we will help you do it.