Mobile grooming lives or dies by route density and on-time arrivals. GroomBoard gives solo mobile groomers online booking that collects address and pet details up front, SMS reminders that cut same-day no-shows, and a calendar designed for back-to-back appointments instead of open-bay turnover. Drive less, earn more, and stop chasing confirmations by text.
Who this page is for: Independent mobile groomers running a van or trailer, typically servicing 4–8 clients per day within a 15-mile radius. Runs on your phone between stops — no separate app to install.
A single cross-town detour can cost 40 minutes of billable time. GroomBoard surfaces address-sorted appointment lists so you can batch nearby clients into the same run.
A mobile no-show is not just lost revenue — it is a wasted drive. Automated SMS reminders 24 hours and 2 hours before arrival cut same-day cancellations by roughly 30%.
Gate codes, dog temperament notes, parking instructions, allergies — if they live in iMessage threads they vanish. Pet profiles store everything in one place so every drive is prepared.
Collecting payment at the van door in the rain is untenable. GroomBoard sends a pay-link in the post-appointment SMS so clients can pay from their phone before you pull away.
Mobile Groomers live in a workflow most generic scheduling tools were not designed for. The platforms that dominated the last decade of grooming software bundled kennel management, boarding, inventory, and payroll into a single subscription sold at an enterprise price point. For an archetype like mobile groomers, that bundle is 80% dead weight. You pay for features you will never open, and the interface that surfaces the features you actually use gets crowded out.
GroomBoard takes the opposite approach: scheduling, client management, SMS, and payments as the spine, with every extra feature optional and invisible until you need it. The result is a dashboard that mobile groomers can learn in 15 minutes, a booking page that is indexed by Google out of the box, and a price point (Solo) that is not counting against your rent every month.
The feature set below is the exact subset that moves the needle for your archetype — not a full catalog.
Solo ($19/mo)
Mobile groomers almost always fit the $19/mo Solo plan. The Salon plan only makes sense when adding a second van with a second groomer on payroll.
The three to five capabilities that earn their keep every week for this archetype.
$85–$200
Full-service grooming performed in a self-contained van at the client's home.
$30–$75
Professional bathing with coat-appropriate shampoo, thorough drying, and finish work.
$12–$25
Precise nail clipping or grinding on all four paws, including dewclaws.
$55–$120
Deep undercoat removal with HV drying, deshedding shampoo, and specialized rakes.
The breeds most likely to drive your rate card and daily schedule in this archetype.
The Pricing Index gives you a regional + breed-adjusted starting point. For this archetype, the most common early mistake is charging below the regional column on Mobile Grooming appointments — your most frequent service. Set it to the regional mid-range first, then adjust per breed using the breed × service matrix.
Worked example — not a customer story
Say you run 5–6 appointments a day out of a van, and you spend each evening confirming tomorrow by text and re-checking addresses. On GroomBoard the day-before reminder sends itself, every client record carries the service address, and the day view can be sorted by where you are driving. Cost: $19/month on Solo, or $190 paid yearly.