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Why Groomers Are Switching From Gingr in 2026

GroomBoard Team·· 1 min read

If you've been using Gingr for your grooming business, you're not alone in feeling frustrated. Since the platform was acquired by a private equity firm, groomers across the country have reported rising prices, slower support response times, and updates that break existing workflows.

What Changed?

Gingr was once the go-to software for pet care businesses. But after the acquisition, priorities shifted from serving independent groomers to maximizing revenue from the existing customer base. Prices have climbed to $105-175/month depending on the plan, with essential features like SMS reminders now charged as add-ons.

What Groomers Actually Need

Most independent groomers and small salons need four things: online booking, client and pet management, appointment reminders, and a way to accept payments. That's it. You shouldn't need to pay $175/month for enterprise features you'll never use.

A Better Option

GroomBoard was built specifically for independent groomers. Online booking, SMS reminders, Stripe payments, and client management — all included starting at $19/mo. No contracts, no add-on fees, no surprises.

See the full Gingr vs GroomBoard comparison →

Not sure what to look for? Read our Buyer's Guide to Grooming Software in 2026.

Frequently Asked Questions

Why are groomers leaving Gingr?

Many groomers are leaving Gingr due to rising prices ($105-175/month), slower customer support after the private equity acquisition, and essential features like SMS reminders being charged as add-ons.

What is the cheapest Gingr alternative?

GroomBoard is one of the most affordable Gingr alternatives, starting at $19/month for solo groomers with SMS reminders included in every plan. Other options include OurPetGroomer and Goldie.

Is it hard to switch from Gingr to another platform?

No. Most groomers switch to a new platform in under 30 minutes. You add your clients, set your services and hours, and share your new booking link. Clients won't notice any disruption.

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Online booking, SMS reminders, payments — all in one place, starting at $19/mo.

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